I spent some time today helping a friend with some writing, and advised her that she could maybe lose some of the jargon and business-speak she had used, replacing it with plain, simple English.

This is advice I've given many clients, as it seems that many people don't think they're giving good value in their written or spoken presentations unless they incorporate a bunch of words, phrases...even paragraphs...that seem only to be included to impress the reader or listener.

No-one I've ever come across would complain or feel short-changed by being offered information in plain, clear English (or please feel free to insert your preferred language here).

In fact, I believe your message will be easier to take in and understand if the audience doesn't have to rummage around in the furthest recesses of their mind or the web for a translation.

The next time you're writing something for work or for a presentation, why not take a moment to review it and see if you can get rid of some jargon in favour of plain language. Your audience might well thank you for it!


Presentation and communication skills coaching and training - www.profile-training.com